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Improving the image of travel tech through the eyes of Booking.com

From the perspective of the sub-sector, accommodation, Booking.com is a technology-based platform, one of the biggest companies operating in the travel and tourism domain, influencing and dominating the way consumers book their stay. Booking.com showcases the future of Europe and is actively playing a role in attracting more tech talent towards the EU. Therefore good universities are needed and businesses and politics should lead to improve the image of tech in Europe. The Next Tourism Generation followed a deep conversation with Booking.com during The Next Web Conference in The Netherlands. In this blogthe Next Tourism Generation Alliance (NTG)summarises the key facts from this interesting talk with Gillian Tans, chairman at Booking.com, the woman behind the growth of the online booking platform for accommodation. The talk included discussion about what companies can do to improve the image of working in travel?

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Professor Talk: Research into digital media and Virtual Reality (VR) in tourism

What do we have to do with VR in tourism organizations? Is there a lot of budget needed? How can organizations benefit from digital media and VR, and what kind of knowledge is necessary to make experiences in VR?The Next Tourism Generationblog team sat down with ProfessorMarnix van GisbergenfromBreda University of Applied Sciencesto ask these important questions.


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European perspective on the future of food & beverage operations

食品和饮料业务

After the finalization of the NTG desk research and survey, semi-structured interviews were conducted in all partner countries to acquire additional in-depth understanding and insights into the future of digital, green and social skills from the perspective of people working in the tourism industry. Altogether, 264 interviews were conducted in theNTG key partner countrieswith senior managers, human resource managers, company owners, entrepreneurs, heads of department and other relevant respondents in all five tourism sectors under investigation. This blog focuses on the most important outcomes of thefood & beverage operations.

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Insights from destination management organizations: how to get futureproof?

Destination Management Organizations

After the finalization of the NTG desk research and survey, semi-structured interviews were conducted in all partner countries to acquire additional in-depth understanding and insights into the future of digital, green and social skills from the perspective of people working in the tourism industry. Altogether, 264 interviews were conducted in theNTG key partner countrieswith senior managers, human resource managers, company owners, entrepreneurs, heads of department and other relevant respondents in all five tourism sectors under investigation. This blog focuses on the most important outcomes of thedestination management organizations.

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